Filling the aforementioned strategy with life, SPORTFIVE moreover recently announced an internationalization partnership between the Spanish FA and Roca, the Spanish premium bathroom brand, with a focus on the Chinese market. In June 2021 SPORTFIVE also facilitated a long-term equipment supplier collaboration between Cádiz CF and the Italian brand Macron.
 
Philipp Hasenbein, Chief Operating Officer SPORTFIVE, comments: “With the establishment of a strong, local presence we underline our growth ambitions in Spain. Sergi Vieta and his team are the perfect fit to further drive and accelerate our business efforts in this region. A significant amount of various stakeholders already collaborates with us here and we are now even expanding our network and activity in Spain as we are looking forward to support Spanish rights-holders and brands in their search for ideal partnerships and marketing strategies in Spain or international markets.”

Sergi Vieta, Managing Director SPORTFIVE Iberia, added: “Besides the strengthening of our business force in Spain, I am particularly thrilled about all the recently facilitated partnerships, which showcases the trust in our marketing perspective from a rights-holder an brand perspective in the Spanish market. We cannot wait to build on that trust and develop our business in Spain even further!”

Moreover, the SPORTFIVE subsidiary Onside already operates in the Spanish area for a significant amount of time and will continue to do so, now in even closer cooperation with the Spanish SPORTFIVE team. Onside Sports GmbH is an independently operating subsidiary and provides comprehensive, year-round support to more than 30 professional football clubs by taking care of the organization and implementation of friendly matches, training camps and support for internationalization ambitions.